FORD ENGAGES CUSTOMERS IN “WHAT’S NEXT,” TAKING COMPANY’S OPEN INNOVATION MODEL TO NEXT LEVEL Ford launches “Your Ideas” on its interactive consumer site, The Ford story (www.thefordstory.com), welcoming visitors to submit, share, review and rate each other’s automotive feature innovations The Web portal is Ford’s latest demonstration of collaborative efforts to engage ‘automotive outsiders’ to [...]
Archive of posts tagged SAE International
VIRGINIA TECH TRANSPORTATION INSTITUTE STUDY SHOWS FORD SYNC’S VOICE TECHNOLOGY HELPS DRIVERS KEEP EYES ON ROAD | Ford Motor Company Newsroom
VIRGINIA TECH TRANSPORTATION INSTITUTE STUDY SHOWS FORD SYNC’S VOICE TECHNOLOGY HELPS DRIVERS KEEP EYES ON ROAD A new Virginia Tech Transportation Institute study lends further evidence that voice-controlled Ford’s SYNC® helps drivers minimize electronics-related distractions compared to manually operating hand-held cell phones and music players. The researchers found that participants took their eyes off the [...]
