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Ford First to Integrate Slacker Radio App Providing In-Car Command and Control by Voice Using SYNC AppLink | Ford Motor Company Newsroom

Thomas McMahon — Tue, 29 Nov 2011 15:50:08 +0000

Slacker Radio joins the lineup of smartphone apps that Ford drivers can control with their voice through available SYNC® AppLink™

Slacker Radio offers users the widest range of personalized music and information content through its free and subscription radio services

DEARBORN, Mich., Nov. 29, 2011 – Ford drivers with SYNC® AppLink™ now have another entertainment option with the addition of Slacker Radio to the portfolio of available SYNC-compatible smartphone apps.

AppLink builds on the award-winning SYNC connectivity system by enabling drivers to access and control apps on their smartphones by simply using their voice and allowing their hands to stay on the steering wheel and their eyes on the road.

“Customers now have so many options for accessing music and information. Ford SYNC AppLink allows us to not only keep pace with what they are listening to, but how they are listening to it,” said Doug VanDagens, director of Ford Connected Services. “With its huge music library, Slacker Radio dramatically increases the content options for Ford drivers.”

“Slacker listeners can create their own custom stations by selecting their favorite artists and songs, or listen to any of more than 150 stations curated by expert DJs who love the music they play,” said Steve Cotter, senior vice president of Business Development at Slacker Radio. “When they’re not in the mood for music, Slacker listeners can tune in to a wide variety of personalized talk content including personalized comedy, ABC News and ESPN Radio stations.”

Slacker Radio offers a fully customizable and personal online radio experience that includes the most varied and compelling range of content offered by any interactive Internet radio service. The Slacker Radio experience includes over 150 expert-programmed music stations, ABC News, ESPN sports, comedy, custom artist-hosted showcase stations and leading music festival stations. Also, announced today in conjunction with ABC, Slacker lifestyle stations featuring lifestyle highlights from ABC’s Good Morning America and ABC’s key content partners will be available shortly. With exclusive interactive talk programming and a music catalog that is over ten times larger than the leading radio competitor, Slacker Radio gives listeners the ultimate personal radio experience.

via Ford First to Integrate Slacker Radio App Providing In-Car Command and Control by Voice Using SYNC AppLink | Ford Motor Company Newsroom.

Ford First to Integrate Slacker Radio App Providing In-Car Command and Control by Voice Using SYNC AppLink (prnewswire.com)
Slacker Announces New Personalized Lifestyle Stations with Content Partner ABC News Radio (prnewswire.com)

Ford Drops Price of SYNC by $100, Making Hands-Free, Voice-Activated In-Car Connectivity More Affordable, Available to All | McMahon Ford | St. Louis Ford Dealership Ford initiates new pricing strategy for SYNC®, making the hands-free,...
SYNC with MyFord Touch Leads Four Technologies from Ford Named as Finalists for 2011 Edison Best New Product Awards | Ford Motor Company Newsroom Innovative Ford safety and connectivity technologies will be recognized at...

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Ford Customers give F-150 with Fuel-saving Technologies High Marks for Quality | Ford Motor Company Newsroom

Thomas McMahon — Mon, 28 Nov 2011 19:27:42 +0000

F-150’s fuel-saving EcoBoost engine and electric power assist steering earn high ratings from customers in Ford quality survey.
F-150 also was the highest-ranked full-size pickup this year in J.D. Power and Associates’ Initial Quality Study (IQS), and Automotive Performance, Execution and Layout (APEAL) Study.
Ford’s EcoBoost technology is helping lead a consumer shift to smaller engines. Ford sold over 13,000 F-150 pickups equipped with EcoBoost engines in both September and October.

DEARBORN, Mich., Nov. 28, 2011 – Customers are as happy with the new F-150’s V-6 EcoBoost engine as with their favorite V-8, as Ford proves consumers will move in large numbers to smaller engines.

The F-150’s EcoBoost engine and another fuel-saving technology – electric power assist steering – earned high ratings from customers in Ford’s 2011 U.S. Global Quality Research System, or GQRS, helping to power the F-150 to some of the industry’s strongest independent quality rankings in 2011.

The V-6 EcoBoost-equipped F-150 is achieving customer quality ratings on par with F-150s equipped with the popular 5.0-liter V-8 engine, according to data from GQRS, a quarterly survey conducted for Ford by RDA Group of Bloomfield Hills, Mich. The data was gathered from surveys of more than 1,600 F-150 owners who purchased their trucks between September 2010 and May 2011.

“Ford F-150 customers are very discerning so we are pleased they rate our new EcoBoost technology as highly as V-8 engines that some thought truck customers would never give up,” said Doug Scott, group marketing manager, F-Series trucks. “We believe this is a good sign as we plan to roll out this innovative, powerful and fuel-saving technology to most of our lineup during the next few years.”

Electric power-assisted steering, or EPAS – another Ford truck first – is also giving the F-150 a quality edge, with steering that adapts to changing road conditions and vehicle speed, allowing for more confident handling and improved fuel economy.

Internal customer data show these technologies have reduced warranty claims with 25 percent fewer complaints for vehicle vibration and 33 percent less reported issues with drifting and pulling. This means customers are happier with the new system than the reliable outgoing hydraulic-assisted steering system.

via Ford Customers give F-150 with Fuel-saving Technologies High Marks for Quality | Ford Motor Company Newsroom.

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The All New Ford Escape: The Simplest Lesson You’ll Ever Learn

Thomas McMahon — Thu, 24 Nov 2011 21:09:24 +0000

All New Ford Excape

Hands-Free and Easy: Power Liftgate on All-New Ford Escape Opens and Closes with a Gentle Kick | McMahon Ford | St. Louis Ford Dealership All-new Ford Escape debuting this month at Los Angeles Auto...
Tell, Touch or Kick: All-New Ford Escape Is the Smart Utility Vehicle That Responds to Customers’ Every Command | Ford Motor Company Newsroom New Escape’s segment-first hands-free liftgate allows customersto load or unload...
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New Design, More Technology for Ford Mustang | McMahon Ford | St. Louis Ford Dealership

Thomas McMahon — Tue, 15 Nov 2011 13:52:40 +0000

New exterior design with more prominent grille, new hood and new LEDsignature lighting give the latest Mustang a high-tech look
McMahon New Inventory
Drivers of automatic-equipped Mustangs will be able to shift their own gears with new SelectShift Automatic™ transmission, now a standard feature
Industry-first technology allows drivers to monitor their own acceleration, g force and braking on the track with new 4.2-inch LCD screen showing Track Apps

Click here to visit the 2011 L.A. Auto Show Media Site.

LOS ANGELES, Nov. 15, 2011 – Ford Mustang – the icon of American performance and style – gets even more street swagger with a new design and a list of smart features that signal even more technology in the popular pony car.

“The new Mustang is the perfect example of continuing to build on excellence. It takes the greatness of the 5.0-liter and V6 and pushes the refinement to the next level,” said Dave Pericak, Mustang chief engineer. “The car has been spot-on functionally and now we’re adding more features and technology to further improve the driver’s experience.”

More aggressive design

The new model Mustang, which goes on sale in spring 2012, offers a more aggressive design with a significantly more prominent grille. A more powerful splitter adds to that appearance. Functional heat extractors on the hood of the GT were specifically placed and designed to help move hot air out of the engine compartment and cool the engine.

“We are delivering a more distinctive and emotional design presence that celebrates the total performance of Mustang,” said Darrell Behmer, Mustang chief designer. “This latest Mustang design is very respectful of its heritage while continuing to look forward with a more powerful and modern look.”

via New Design, More Technology for Ford Mustang | Ford Motor Company Newsroom.

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3292 S Kingshighway at Fyler
314-664-4100

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Ready, Set, Go: Track Apps on 2013 Ford Mustang Gives Drivers Instant Performance Information | Ford Motor Company Newsroom

Thomas McMahon — Tue, 15 Nov 2011 13:30:05 +0000

2013 Ford Mustang gets even more technology upgrades including Track Apps, which delivers performance metrics through a 4.2-inch LCD productivity screen. Designed with enthusiasts in mind, it measures g forces, shows accelerationtimes in
McMahon New Inventory

quarter-mile and 0-60 increments, and displays braking times complete with automatic and countdown starts
Also new for 2013 Mustang are two audio systems that deliver premium sound, with a new Shaker Pro system offering nine speakers that pump out 550 watts of power

FACT SHEET: 2013 Ford Mustang Track Apps

LOS ANGELES, Nov. 15, 2011 – Ford Mustang delivers more performance inside the cabin, thanks to new technologies and features for the 2013 model year aimed at making the drive even more fun.

“Mustang stays fresh by keeping pace with everything going on in the tech world,” said Dave Pericak, Mustang chief engineer. “We are taking all the technology people are used to using and finding ways to integrate it into Mustang, based on enthusiasts’ feedback.”

An available new 4.2-inch liquid crystal display (LCD) productivity screen positioned between the tachometer and speedometer helps customers track information related to fuel economy and vehicle performance. The menu is navigated through a five-way button on the steering wheel.

Unique to Mustang’s productivity screen is Track Apps, which delivers performance metrics for drivers who want to put their car to the test at the track.

An accelerometer shows the g force the car is pulling from left to right. Drivers can also track their fastest times with the acceleration timer screen, which offers 0-30 mph, 0-60 mph, 0-100 mph, eighth-mile and quarter-mile. Both an automatic start and a countdown start, complete with drag racing start light, are available.

The brake performance screen indicates stopping time and distance for 60-0 or 100-0. The view/clear results screen lets drivers take a look at their top times including their all-time best. They can also review their last results and saved results from the acceleration timer and brake performance screen.

“We took advantage of sensors that are already on the vehicle to give customers information they would have to pay extra for in the aftermarket,” said Jeff Seaman, Mustang launch leader. “They have more data at their fingertips than ever before.”

Using these base menu options, owners can see and customize the following information:

via Ready, Set, Go: Track Apps on 2013 Ford Mustang Gives Drivers Instant Performance Information | Ford Motor Company Newsroom.

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3292 S Kingshighway at Fyler
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2013 Ford Shelby GT500 Debuts As Most Powerful Production V8 in the World with 650 Horsepower, Top Speed of 200+ MPH | Ford Motor Company Newsroom New Ford Shelby GT500 is powered by an aluminum 5.8-liter...
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2013 Ford Shelby GT500 Debuts As Most Powerful Production V8 in the World with 650 Horsepower, Top Speed of 200+ MPH | Ford Motor Company Newsroom

Thomas McMahon — Tue, 15 Nov 2011 13:15:48 +0000

New Ford Shelby GT500 is powered by an aluminum 5.8-liter supercharged V8 producing 650 horsepower and 600 lb.-ft. of torque, making it the most powerful production V8 engine in the world
Nearly every vehicle system has been optimized including powertrain, brakes, gearing and suspension
New Shelby GT500 sets a performance-driven design standard with new downforce- generating front grilles, aggressive splitter, new quad exhaust system and two new forged-aluminum wheels
Also new for 2013 is an optional Performance Package with SVT-designed Bilstein electronic adjustable dampers and a Torsen limited-slip differential. The offering can be coupled with a track package for all-out racetrack performance

LOS ANGELES, Nov. 15, 2011 – The ultimate Ford Mustang – Shelby GT500 – raises the bar high on performance with the introduction of the new 2013 model that goes on sale next year delivering 650 horsepower and a top speed of more than 200 mph.

“SVT keeps the Shelby GT500 on the cutting edge of technology and takes muscle car performance to new heights,” said Jost Capito, director of Global Performance Vehicles and Motorsport Business Development. “We encapsulated every aspect of performance in this car – whether it’s 0-60, top speed, racetrack or quarter-mile times. Beyond that, the daily driver also will find this car perfectly fits his or her needs.”

The 5.8-liter V8 aluminum-block engine produces 650 horsepower and 600 lb.-ft. of torque, making it the most powerful production V8 in the world. The 3,850-pound car also stays exempt from the gas-guzzler tax.

Nearly every part of the powertrain has been optimized for producing the additional horsepower, including a new supercharger, new cross-drilled block and heads, updated camshaft profiles, a new carbon fiber driveshaft and upgraded clutch, transmission and axle.

A larger, more-efficient supercharger flowing more air through the engine is key to helping produce the massive 650 horsepower. The new TVS series 2300 creates 2.3 liters of displacement and is a unique design to the 5.8-liter engine.

The entire cooling system has been significantly updated on the new 5.8-liter engine. It now includes a larger cooling fan, fan shroud with high-speed pressure-relief doors, a more efficient charge air cooler, a higher-flow intercooler pump and an intercooler heat exchanger with volume increased 36 percent.

via 2013 Ford Shelby GT500 Debuts As Most Powerful Production V8 in the World with 650 Horsepower, Top Speed of 200+ MPH | Ford Motor Company Newsroom.

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McMahon Ford
3292 S Kingshighway at Fyler
314-664-4100

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Official: 2013 Ford Shelby GT500 delivers 650 HP and 200 MPH straight from the factory (autoblog.com)
The 200 MPH Mustang (foxnews.com)
Is Ford’s new Mustang Shelby GT first 200 mph muscle car? (content.usatoday.com)

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New Ford Flex Brings More Technology, Better Fuel Economy, Modern Sophistication to Seven-Passenger Crossover | Ford Motor Company Newsroom

Thomas McMahon — Tue, 08 Nov 2011 13:10:40 +0000

The latest three-row, seven-passenger Ford Flex offers comfort and advanced technology in a distinctive package, including sleek new front end and modern interior
New Flex features the latest MyFord Touch® system, new safety and driver-aid features such as adaptive cruise control, Ford’s Blind Spot Information System (BLIS®) as well as push- button start, rear inflatable belts, rain-sensing wipers and active park assist
Under the hood, Flex is equipped with a standard 3.5-liter Ti-VCT V6 that delivers 20 more horsepower and projected 1 mpg better fuel economy, or the popular and fuel-efficient 3.5-liter EcoBoost® V6 engine

DEARBORN, Mich., Nov. 8, 2011 – Fans of the Ford Flex have even more to love next year with an upgraded model with a sleek new look and even more technology to make driving safer, easier and more fuel-efficient.

“Flex appeals to people who want to stand out from the crowd and has the highest retention rate of any vehicle in the Ford lineup,” said Mark Fields, president of The Americas. “With technologies not found in other full-size utilities, even better fuel economy and a more modern, sophisticated look, we’re offering people even more reasons to choose Flex with the new model.”

The seven-passenger, three-row crossover – which debuts at the Los Angeles Auto Show this month – comes equipped with the new generation of MyFord Touch, rear inflatable belts, collision-avoidance technologies, rain-sensing wipers, keyless entry, first-row heated and cooled seats, power-fold mirrors and an optional new Appearance Package. Plus, the base 3.5-liter engine is projected to deliver 1 mpg better fuel economy on the highway and in the city, with 20 more horsepower.

via New Ford Flex Brings More Technology, Better Fuel Economy, Modern Sophistication to Seven-Passenger Crossover | Ford Motor Company Newsroom.

Your St. Louis Ford Dealership
McMahon Ford
3292 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

2013 Ford Flex comes with more power, more tech (inautonews.com)
Official: 2013 Ford Flex gets funkier with new nose, updated power and tech (autoblog.com)

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Hands-Free and Easy: Power Liftgate on All-New Ford Escape Opens and Closes with a Gentle Kick | McMahon Ford | St. Louis Ford Dealership

Thomas McMahon — Tue, 01 Nov 2011 21:36:52 +0000

All-new Ford Escape debuting this month at Los Angeles Auto Show

Segment-first hands-free liftgate offered for first time; gentle kicking motion opens and closes liftgate without the need to fumble for a key

Motion-sensing technology is gesture-based and similar to technology used in interactive video games

DEARBORN, Mich., Nov. 1, 2011 – Ford this month is introducing its all-new Escape SUV featuring a segment-first hands-free power liftgate that opens with a simple kicking gesture under the rear bumper and without the need to fumble for a key.

The new Escape, which makes its debut at the Los Angeles Auto Show on Nov. 16, will be the first SUV to use gesture-based technology – similar to that found in video games – to open the rear liftgate. A gentle kicking motion under the center of the rear bumper activates the system and raises the liftgate. The same kicking motion closes the liftgate as well.

“The hands-free power liftgate is yet another innovative Ford technology that makes customers’ lives easier,” said Jason Sprawka, Escape brand manager. “New Escape owners will be able to load their vehicle without ever having to set packages or gear down.”

The hands-free liftgate builds on Ford’s Intelligent Access push-button start. It allows customers to unlock and start their vehicles without having to take the key out of their pocket or purse.

The hands-free liftgate uses two sensors in the rear bumper to detect a person’s shin and kicking motion. The system safeguards against accidental opening by being programmed to open with leg motions – not when an animal runs under the car or when the vehicle hits a bump on the road.

The liftgate height can be programmed or adjusted manually to meet specific customer needs.

via Hands-Free and Easy: Power Liftgate on All-New Ford Escape Opens and Closes with a Gentle Kick | Ford Motor Company Newsroom.

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3292 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

Ford Drops Price of SYNC by $100, Making Hands-Free, Voice-Activated In-Car Connectivity More Affordable, Available to All | McMahon Ford | St. Louis Ford Dealership Ford initiates new pricing strategy for SYNC®, making the hands-free,...
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Ford Powershift Transmission | McMahon Ford | St. Louis Ford Dealership

Thomas McMahon — Tue, 01 Nov 2011 21:29:35 +0000

Comes in Ford Focus and Ford Fiesta

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Ford Explorer New Lane Keeping Technology Can Help Detect Drowsy Drivers, Suggest Coffee Breaks | Ford Motor Company Newsroom

Thomas McMahon — Fri, 28 Oct 2011 13:11:00 +0000

Ford is introducing new lane keeping technologies, including a system that can help detect drowsy drivers, to help them stay alert and in their lane; system to launch in early 2012 on the Ford Explorer
The technology’s Driver Alert System monitors the vehicle’s lane position and can notify a driver of signs of inattentiveness with a coffee cup warning light that appears on the dashboard instrument cluster
More than 40 percent of Americans say they have fallen asleep or nodded off while driving, according to a survey conducted by the AAA Foundation for Traffic Safety
The Lane Keeping Alert function warns the driver by vibrating the steering wheel and sounding a warning chime, while the Lane Keeping Aid function warns the driver by applying torque at the steering wheel to direct the vehicle back into the lane

DEARBORN, Mich., Oct. 27, 2011 – The new Ford Explorer will come with a cup of coffee for customers who opt for an innovative new Lane Keeping System that can warn drivers if it detects they are getting too tired to drive.

Ford will introduce in early 2012 an innovative Lane Keeping System with three unique features designed to help drivers stay in control behind the wheel, including a Driver Alert System that can notify drivers if it detects signs of drowsiness. In this case, a coffee cup light will appear on the dashboard instrument cluster to suggest the driver take a break.

“The Explorer is loaded with new innovations, including this new lane keeping technology that helps drivers stay in control of their vehicle if they drift out of their lane or show signs of drowsiness,” says Raj Nair, vice president, Engineering, Ford Global Product Development.

Click here for animation of Ford’s new Lane Keeping System.

The system uses a small forward-facing camera mounted on the windshield behind the rearview mirror, and is able to identify lane markings on both sides of the vehicle.

When the vehicle is on the move, the camera looks at the road ahead and predicts where the vehicle should be positioned relative to the lane markings.

“Our engineering teams tested this technology for thousands of miles in many parts of the country to help ensure it performs on a wide range of roads with different lane markings,” said Michael Kane, vehicle engineering supervisor for Driver Assistance Technologies for Ford, who helped develop the technologies.

via Ford Explorer New Lane Keeping Technology Can Help Detect Drowsy Drivers, Suggest Coffee Breaks | Ford Motor Company Newsroom.

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McMahon Ford
3292 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

Ford Explorer now with Lane Keeping, Coffee Breaks Alert (inautonews.com)
Ford Explorer New Lane Keeping Technology Can Help Detect Drowsy Drivers, Suggest Coffee Breaks (cerritosford.wordpress.com)
Ford Lane Keeping System watches out for sleepy drivers (electronista.com)
2012 Ford Explorer Leads Class in Efficiency (autoandracingnews.wordpress.com)

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Fuel Efficiency Boost: All-New Ford Escape Boasts New EcoBoost Engines; C-MAX Hybrid Mileage 25 Percent Better | McMahon Ford | St. Louis Ford Dealership

Thomas McMahon — Tue, 04 Oct 2011 17:42:13 +0000

Fuel economy leadership remains the bull’s-eye for Ford’s new utility lineup for 2012, addressing the top influencer driving consumers’ vehicle purchase decisions
Three four-cylinder engines in the all-new Ford Escape deliver improved mileage versus outgoing models; 1.6-liter EcoBoost® engine debuting in the U.S. in new Ford Escape is expected to deliver better fuel economy than competitors’ larger four-cylinder engines
All-new Ford C-MAX Hybrid features more than a 25 percent improvement in fuel economy versus today’s Ford Escape Hybrid

DEARBORN, Mich., Oct. 4, 2011 – Ford continues to deliver more choices for customers craving top fuel economy, offering its largest-ever EcoBoost® engine lineup in the all-new Ford Escape debuting next month and an all-new C-MAX Hybrid that’s 25 percent more fuel efficient than even today’s Escape Hybrid.

“Customers are prioritizing fuel economy above every other trait when they make most vehicle purchases,” said Derrick Kuzak, group vice president, Global Product Development. “Ford is meeting people’s needs by offering a family of fuel-efficient vehicles – from hybrids to electrics to traditional gasoline-powered cars – packed with class-leading technology, giving customers both exciting and greener driving choices.”

The all-new Ford Escape, slated for reveal next month at the Los Angeles Auto Show, features a powertrain lineup with three fuel-efficient four-cylinder options, including the new 1.6- and 2.0-liter EcoBoost engines and a 2.5-liter Ti-VCT four-cylinder. The Escape will be Ford’s first SUV to be available with two fuel-efficient EcoBoost engines, delivering class-leading fuel economy and performance.

“Expanding the availability of EcoBoost technology in the all-new Ford Escape will give customers a great range of choices for the fuel efficiency and performance they want in a small SUV,” said Joe Bakaj, vice president, Powertrain Engineering. “This advanced technology in the new Escape delivers on our commitment to provide class-leading fuel efficiency in every new Ford product.”

Ford’s 1.6-liter EcoBoost engine, which uses turbocharging, twin independent variable camshaft timing (Ti-VCT) and direct injection to deliver the performance feel of a larger engine, makes its North American debut in the new Escape. It is expected to deliver even higher highway fuel economy than the current Escape Hybrid, which is EPA-rated at 31 mpg. The new 1.6-liter engine also is expected to deliver better fuel economy than competitors’ larger four-cylinder engines.

Since launch, sales of the 1.6-liter EcoBoost in Europe in Focus and C-MAX are exceeding expectations by 40 percent. The engine’s broad, flat torque curve has been praised for its diesel-like performance.

Escape’s new 2.0-liter EcoBoost will have better fuel economy than competitors’ V6 engines while delivering unsurpassed performance compared to those larger six-cylinder powertrains.

Ford holds more than 125 patents on EcoBoost technology, a global approach to provide affordable fuel efficiency for millions of drivers that will extend to 90 percent of Ford vehicles by 2013. EcoBoost increases fuel economy up to 20 percent while reducing CO2 emissions by up to 15 percent.

With the addition of EcoBoost engines to the Escape, Ford will offer more advanced technology engines in its utility vehicle lineup than any other full-line manufacturer.

via Fuel Efficiency Boost: All-New Ford Escape Boasts New EcoBoost Engines; C-MAX Hybrid Mileage 25 Percent Better | Ford Motor Company Newsroom.

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McMahon Ford
3295 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

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SYNC Matters: New SYNC Website Highlights How and Why Ford Technology Is Making Lives Better | Ford Motor Company Newsroom

Thomas McMahon — Thu, 22 Sep 2011 22:06:03 +0000

Ford Motor Company has launched a new, easier-to-use website that is focused on all things SYNC®, the voice-activated, in-vehicle connectivity system
Owner experience videos on the new website feature customers talking about the role SYNC plays in staying in touch, driver assistance, entertainment and safety
SYNC is installed in more than 3 million Ford cars and trucks

DEARBORN, Mich., Sept. 22, 2011 – The new Ford SYNC website, www.ford.com/sync, is designed to help visitors understand how and why SYNC® matters by enhancing the instructional approach of the original site with a more experiential feel.

Ford web designers said they built the easy-to-use and understand website for anyone interested in SYNC – from those shopping for a SYNC-equipped Ford car or truck who want to know more about the technology to those who have it already.

Since the introduction of SYNC in the 2008 Ford Focus, Ford has installed the system on more than 3 million vehicles. Ford’s entire North American retail lineup offers this must-have technology, demonstrating its rapid, consumer-driven adoption.

“What we’ve tried to do is deliver a simpler and more intuitive way for consumers to understand the benefits of SYNC,” said Cole Buccafurri, Ford Digital Marketing Communications. “It’s delivering contextually relevant information to them at the right time. If they’re an owner and want educational material, it’s right there. If they’re a shopper and just want to know about SYNC, it’s all right there, too.”

via SYNC Matters: New SYNC Website Highlights How and Why Ford Technology Is Making Lives Better | Ford Motor Company Newsroom.

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Customer Interest in Ford’s Pioneering Radar-Based Warning Technologies Soars | McMahon Ford | St. Louis Ford Dealership

Thomas McMahon — Tue, 13 Sep 2011 12:58:37 +0000

Customer interest in radar-based technology systems designed to help drivers avoid crashes, including Blind Spot Information System(BLIS®) and collision warning with brake support, has soared since 2009 at rates double or triple initial expectations

Ford has sold nearly 320,000 radar warning systems, including 30,000 systems on the new 2011 Ford Explorer, after pioneering the technology in mainstream vehicles

2011 Ford Explorer and Edge were the company’s first mainstream vehicles to have their forward collision systems recognized as a “Recommended Technology” from NHTSA; 2011 Lincoln MKX also earned this rating

DEARBORN, Mich., Sept. 13, 2011 – Ford customers, more than ever, are buying vehicles with advanced driver-assistance systems. Ford’s radar-based technologies that help alert drivers of potentially dangerous situations are being purchased at rates sometimes approaching double or triple what was anticipated.

“Today’s customers are extremely informed about technology and advanced features available in vehicles,” said Sue Cischke, group vice president, Sustainability, Environment and Safety Engineering. “They have an incredible amount of access to information, and we’re responding to their interest by offering vehicles with the technologies they want.”

Overall, approximately 320,000 radar systems – such as Blind Spot Information System (BLIS®) and collision warning with brake support – have been purchased by Ford customers across the 2010 and 2011 vehicle lineup. For example, nearly 30,000 BLIS packages were sold on 2011 Ford Explorers. The customer take rate was almost three times higher than anticipated.

via Customer Interest in Ford’s Pioneering Radar-Based Warning Technologies Soars | Ford Motor Company Newsroom.

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Ford Global Performance Strategy Accelerates at Frankfurt; New Fiesta ST Concept Joins Focus ST Production Model | Ford Motor Company Newsroom

Thomas McMahon — Tue, 13 Sep 2011 12:48:08 +0000

Ford is accelerating its new global performance strategy at the 2011 Frankfurt Motor Show with the debut of the production version of the all-new Ford Focus ST and a concept for a future Fiesta ST
Ford ST (Sport Technologies) models will share the same DNA around the world, offering outstanding performance, harmonious balance and high levels of refinement that make them ideal for everyday driving – whether on the commute or a twisty road
Brought to life by Ford’s global Performance Vehicles group, the new Focus ST is the company’s first truly global performance vehicle
The new Fiesta ST Concept explores the possibilities for another compelling global Ford ST in the near future

FRANKFURT, Germany, Sept. 13, 2011 – Ford today showcased the company’s vision to take its ST performance family around the world with the surprise reveal of an exciting new Fiesta ST Concept alongside the production debut of the all-new Focus ST.

Ford’s global performance vehicle strategy is accelerating, promising a new era for driving enthusiasts around the world with the expansion of its ST – Sport Technologies – range. The international reach of these performance models is made possible by a new generation of global small car platforms from Ford.

The possibility of a Fiesta ST joining the Focus ST would bring Ford performance to drivers in two major global segments.

“We’re leveraging our global product platforms to create great new performance vehicles like the Focus ST,” said Derrick Kuzak, group vice president, Global Product Development. “By taking advantage of platform efficiencies and focusing our performance engineering resources globally, we can bring performance vehicles to more customers in more markets, plus we’re better positioned for Ford products to compete successfully in global motorsport.”

The production-ready Focus ST was revealed at the 2011 Frankfurt Motor Show as Ford’s first performance vehicle to be sold into more than 40 markets around the world, including the U.S., Canada, Mexico, South Africa, Australia, New Zealand and 15 European countries. Its launch kicks off a new era for enthusiasts while the exciting reveal of the Fiesta ST Concept also highlights Ford’s promise for even more to come on the performance front.

via Ford Global Performance Strategy Accelerates at Frankfurt; New Fiesta ST Concept Joins Focus ST Production Model | Ford Motor Company Newsroom.

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Ford Evos Concept – The Ultimate Expression of Ford’s New Global Design and Technology Vision | Ford Motor Company Newsroom

Thomas McMahon — Wed, 31 Aug 2011 12:30:51 +0000

Ford Evos Concept showcases Ford’s first truly global design language and a new vision for customer-focused and intuitive technologies
Dramatic four-door, four-seat fastback concept with state-of-the-art lithium-ion plug-in hybrid powertrain previews Ford’s new global design language with distinctive exterior and interior designcues
Driver engagement technologies explore seamless enhancement of the driving experience, driver well-being and smart, electrified powertrain.
Ford Evos Concept makes global debut at the 2011 Frankfurt Motor Show

Berlin, Germany, August 31, 2011 – Making its global debut at the 2011 Frankfurt Motor Show in September, the Ford Evos Concept represents the ultimate expression of Ford’s new global design language, and explores key future powertrain and vehicle technologies.

Created as a bespoke concept vehicle, the fastback introduces Ford’s first truly global design language as the momentum of the company’s One Ford product plan continues to build.

“The Ford Evos Concept unites three key elements which are at the core of our One Ford global product strategy: outstanding design, smart technologies and fuel economy leadership,” said Derrick Kuzak, group vice president of Global Product Development.

“With its compelling design and innovative technology experience, this is a clear demonstration of the exciting vision we have for the Ford brand. While you will never see this car on the road, the next generation of Ford products around the world will display many of the distinctive design ideas and advanced technologies it showcases.”

via Ford Evos Concept – The Ultimate Expression of Ford’s New Global Design and Technology Vision | Ford Motor Company Newsroom.

2011 Ford Evos Concept (autoandracingnews.wordpress.com)
Ford announces EVOS Concept at IFA 2011 ahead of Frankfurt Motor Show (slashgear.com)

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Ford Electrifies DTE Energy Field Service with Transit Connect Electric Vans | Ford Motor Company Newsroom

Thomas McMahon — Mon, 15 Aug 2011 12:34:10 +0000

Detroit Edison President and Chief Operating Officer, Steven Kurmas, presented today two Ford Transit Connect Electrics at DTE Energy headquarters in downtown Detroit
Four Transit Connect Electrics will be used by Detroit Edison in its field fleet as part of the company’s efforts to expand its use of alternative-fuel vehicles
All-electric, zero-emission Transit Connect Electric features Azure Dynamics’ Force Drive powertrain with a targeted range of up to 80 miles per full charge; it will be rechargeable using either 240-volt or standard 120-volt outlets
Suburban Ford of Sterling Heights, Mich., one of the first Transit Connect Electric dealerships, supplied the vehicles and is the first Ford dealership to offer a full line of gas, hybrid and electric vehicles

DEARBORN, Mich., Aug. 12, 2011 – Detroit Edison President and Chief Operating Officer, Steven Kurmas, today presented two out of four recently-purchased Ford Transit Connect Electric vehicles at DTE Energy headquarters in downtown Detroit.

With the addition of these four Transit Connect Electrics, DTE Energy continues its effort to expand the company’s use of alternative-fuel vehicles. The Transit Connect Electrics will be used by Detroit Edison field crews performing repair and maintenance and operations to electrical lines and other equipment on the electric distribution system.

“The addition of these all-electric Transit Connects to our fleet will help Detroit Edison advance the use of electric vehicles in a couple of ways,” said Kurmas. “First, we will learn firsthand how these vehicles perform in day-to-day field operations and how we can make the best use of their unique characteristics. Second, they will help us learn more about how the use of electric vehicles by consumers and businesses will impact the electrical system and what utilities need to do to support adoption of these vehicles.”

The Ford Transit Connect Electric, a pure electric-powered version of the award-winning Transit Connect small van, is fitted with a Force Drive battery electric powertrain made by Azure Dynamics featuring Johnson Controls-Saft’s advanced lithium-ion battery technology. The all-electric, zero-emission vehicle has a target range of up to 50 to 80 miles per full charge, and will be rechargeable using either 240-volt or standard 120-volt outlets.

The vehicles were purchased from Suburban Ford of Sterling Heights, Mich., one of the first Transit Connect Electric-selling dealerships, and the first Ford dealership to offer a full line of gas, hybrid and electric vehicles.

Transit Connect Electric is the first product in Ford’s accelerated electrified vehicle plan, and will be followed by the Focus Electric, the C-MAX Hybrid and C-MAX Energi plug-in hybrid electric vehicles in 2012 and another next-generation hybrid vehicle later in 2012.

via Ford Electrifies DTE Energy Field Service with Transit Connect Electric Vans | Ford Motor Company Newsroom.

Your St. Louis Ford Dealership
McMahon Ford
3292 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

Ford Electrifies DTE Energy Field Service with Transit Connect Electric Vans (cerritosford.wordpress.com)

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Boss Track Attack Days Now Open at Miller Motorsports Park | Ford Motor Company Newsroom

Thomas McMahon — Sun, 14 Aug 2011 16:50:05 +0000

Team Mustang and Ford Racing offer “Track Attack” program to provide comprehensive hands-on track experience for owners to understand Mustang Boss 302 capabilities
Program is complimentary for new Mustang Boss 302 owners
Owner sessions will take place at Miller Motorsports park in Tooele, Utah

DEARBORN, Mich., Aug. 11, 2011 – For new 2012 Mustang Boss 302 owners, the unique chance to take part in a “track attack” is now a reality.

As part of a complimentary program offered by Team Mustang and Ford Racing, instructors at the Ford Racing High Performance Driving School at Miller Motorsports Park are offering all new 2012 Mustang Boss 302 owners a chance to learn what their car is capable of over the surface on which it was born – the racetrack.

The Boss Track Attack provides owners with a full immersion into the Boss experience, with driving instruction and extensive track time with professional instructors. The intent is to enable Boss 302 owners to learn just how capable the new car is, and how much fun it can be on one of the country’s greatest tracks.

“This is the first program of its kind from Ford. We’re so proud of the new Boss 302 that we wanted to offer owners the opportunity to stretch their legs – and carve corners – on one of the coolest tracks in America,” said Mickey Matus, marketing manager, Ford Racing. “The Boss 302 is such a legendary nameplate, and our latest version is such a tremendous, fun-to-drive car that we wanted to ensure this exclusive group of owners learn all they could about it, and experience its capabilities in the fun, controlled environment that Miller Motorsports Park can provide.”

Boss owners need not bring their own cars. Miller Motorsports Park has a fleet of track-ready Boss 302s on hand for this driving experience.

2012 Mustang Boss 302 owners can now register for their complimentary Boss Track Attack sessions slot at www.bosstrackattack.com or by calling 435-27-SPEED.

via Boss Track Attack Days Now Open at Miller Motorsports Park | Ford Motor Company Newsroom.

Your St. Louis Ford Dealership
McMahon Ford
3292 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

Ford’s Boss Track Attack Days Now Open at Miller Motorsports Park (autoandracingnews.wordpress.com)
Ford Mustang Boss 302 buyers get free track lessons (content.usatoday.com)
2012 Ford Mustang Boss 302 Buyers Get Racetrack Perk (finishlineford.wordpress.com)

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Ford Explorer Sets New Standard for SUV Fuel Efficiency | McMahon Ford | St. Louis Ford Dealership

Thomas McMahon — Thu, 28 Jul 2011 19:32:22 +0000

The completely reinvented Ford Explorer powered by EcoBoost^® delivers a class-leading EPA rating of 28 mpg on the highway, besting Honda Pilot by more than 20 percent and Toyota Highlander by 12 percent
The hot-selling Ford Explorer – the 2011 North American Truck of the Year – has already doubled 2010 Explorer model year sales volume, with Ford seeing the strongest customer preference for well-equipped, range-topping models
EcoBoost engine technology combines turbocharging and direct fuel injection on smaller engines to provide customers the power they want with the fuel efficiency they need

Dearborn, Mich., July 28, 2011 – Ford’s hot-selling Explorer is now the most fuel-efficient seven-passenger SUV on the market, delivering an EPA-certified 28 mpg on the highway with an all-new 2.0-liter EcoBoost^® engine. This is the first application of this advanced engine in North America.

“Today’s SUV buyers place a high priority on miles per gallon, so Explorer has expanded its portfolio of fuel-efficient engines with an all-new EcoBoost offering,” said Amy Marentic, Ford group marketing manager. “SUV buyers deserve economy with their capability, so Explorer now offers best-in-class V6 and four-cylinder fuel efficiency.”

Building on Explorer’s current class-leading V6 fuel efficiency, the addition of EcoBoost power and a 28 mpg highway rating now puts Explorer over the top. On the highway, Explorer now beats Honda Pilot and Jeep Grand Cherokee by 5 mpg, Chevrolet Traverse by 4 mpg and Toyota Highlander by 3 mpg.

Delivering best-in-class fuel efficiency in both V6 and EcoBoost variants, the full-size, three-row Explorer with EcoBoost even delivers better highway fuel efficiency than the compact Subaru Impreza (1 mpg better), while matching the most efficient gas-powered BMW 3-Series.

Now launching in the Explorer, this advanced EcoBoost four-cylinder engine provides the optimum balance between fuel efficiency and responsive power, delivering 240 horsepower at 5,500 rpm and a generous 270 lb.-ft. of torque at 3,000 rpm.

Ford’s new 2.0-liter EcoBoost engine combines gasoline direct injection and turbocharging with smaller overall displacement, delivering comparable power to a standard V6 engine while delivering the fuel efficiency of a four-cylinder engine. Ford holds more than 125 patents on its EcoBoost engine technology.

EcoBoost is a global Ford strategy to provide affordable fuel efficiency for millions of drivers while also delivering the power they desire. EcoBoost will be offered on 90 percent of Ford nameplates by 2013.

via Ford Explorer Sets New Standard for SUV Fuel Efficiency | Ford Motor Company Newsroom.

Your St. Louis Ford Dealership
McMahon Ford
3295 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

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Ford Expands Industry-First Rear Inflatable Seat Belt Offering | McMahon Ford | St. Louis Ford Dealership

Thomas McMahon — Wed, 22 Jun 2011 12:29:21 +0000

Ford will quickly expand availability of the just-launched rear inflatable seat belts by offering them on the Ford Flex and on Lincoln vehicles starting next summer
The industry-first rear inflatable seat belts are designed to reduce head and neck injuries for rear seat passengers, especially children and older people
The advanced restraint system debuted on the 2011 Ford Explorer
Flex is one of 12 Ford Motor Company vehicles to have earned Top Safety Pick ratings from IIHS; Ford has the most top U.S. safety ratings of any automaker ever

DEARBORN, Mich., June 22, 2011 – After launching its industry-first rear inflatable seat belts on the new Ford Explorer, Ford Motor Company is now expanding availability to the Ford Flex and Lincoln vehicles set to arrive in dealer showrooms next summer.

“This advanced restraint system is designed to help reduce head, neck and chest injuries for rear seat passengers, often children and older passengers who can be more vulnerable to such injuries,” said Sue Cischke, Ford group vice president of Sustainability, Environment and Safety Engineering. “Expanding the rollout of this technology is another example of Ford leading the way to enhance vehicle safety for our customers.”

The addition of the inflatable rear seat belts to Flex builds on the Top Safety Pick ratings the vehicle recently earned from the Insurance Institute for Highway Safety. Ford plans to continue offering the inflatable belts affordably after launching them on the new Explorer.

Early data show approximately 40 percent of Explorer buyers are parents who are ordering the rear inflatable belts, said Amy Marentic, Car and Crossover Group marketing manager.

“The addition of inflatable belts enhances Ford’s well-earned reputation of adding technology that enables safety,” she said. “This is especially important to customers of products such as Explorer, which often serve large families who are looking for that extra peace of mind found in technology like inflatable belts.”

The inflatable belts were added this spring, bolstering Explorer’s already extensive suite of safety innovations. The vehicle already has seen strong demand from customers for its safety and driver-assist technologies.

Of the first 19,000 Explorer orders received:

87 percent include rear view camera
40 percent include BLIS® (Blind Spot Information System) with cross-traffic alert
22 percent include adaptive cruise control with forward collision warning, active park assist and rain-sensing wipers

via Ford Expands Industry-First Rear Inflatable Seat Belt Offering | Ford Motor Company Newsroom.

Your St. Louis Ford Dealership
McMahon Ford
3292 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

Inflatable seat belts in new Fords (autonetinsurance.co.uk)

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New Ford Focus Now Available to Download for The Sims 3, the World’s Most Popular Life Simulation Video Game | Ford Motor Company Newsroom

Thomas McMahon — Wed, 08 Jun 2011 12:48:29 +0000

New Ford Focus sedan available for download in eight colors as part of Focus Neon Nights package
This is the seventh Ford vehicle in The Sims series, as Ford was the first significant brand to be integrated into video game
Ford vehicles offered in The Sims games have been downloaded more than 8 million times already; in fact, an internal Electronic Arts study found 28 percent of players drive Ford vehicles in real life

DEARBORN, Mich., June 8, 2011 – The Ford Focus has moved from driveway to computer as part of The Sims 3, the world’s most popular life simulation video game.

Players of The Sims 3 are now able to download the all-new 2012 Focus sedan as part of the new Focus Neon Nights package.

It’s the second time Focus has been a part of The Sims line of games – the first was in The Sims 2. Electronic Arts is creator of The Sims, a title that has sold more than 145 million copies.

“Over the years, more than 8 million Ford models have been downloaded by players who have demonstrated in numbers and verbal feedback that they love and appreciate Ford vehicles,” said Steve Seabolt, vice president, Global Brand Partnerships at Electronic Arts. “Self-expression is a key personality trait of Sims players; a car like the new Focus that has a lot of personality is perfectly in sync with what resonates.”

The Sims 3 is a life simulation game that lets players create lifelike Sims characters with unique personalities, take them anywhere in the neighborhood, design and build their surroundings, give them goals and lifetime wishes, and ultimately determine whether to fulfill their destinies – giving them a lifetime of happiness and rewards, or not.

The new Focus sedan is available for free download in numerous colors.

via New Ford Focus Now Available to Download for The Sims 3, the World’s Most Popular Life Simulation Video Game | Ford Motor Company Newsroom.

Your St. Louis Ford Dealership
McMahon Ford
3292 S Kingshighway at Fyler
314-664-4100

Internet Sales Manager

EA debuts a Sims social game (venturebeat.com)
The Sims 3 Generations Expansion Pack Coming to Stores Next Week (inquisitr.com)

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