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FORD FLEX ADDS A STYLISH NEW TITANIUM MODEL TO LINEUP

2011 Flex Titanium

• Ford Flex adds a new top-end model to the lineup, the Flex Titanium
• Flex Titanium delivers additional style and attitude to the Flex range and reflects the target customer’s love for personalization
• Flex Titanium delivers content for customers looking for an even more luxurious ride, and reflects customer feedback on features that really matter

DEARBORN, Mich., May 20, 2010 – The Ford Flex has been turning heads for almost two years now. And in that time, one thing has remained constant – the customer’s love for the style and personality the Flex brings to the driveway. With that in mind, Ford announces the latest addition to the Flex lineup, Flex Titanium – a highly contented vehicle with individual style that will stand out in the world of more traditional crossovers and sport utility vehicles.

The new Flex Titanium features many new styling cues that will appeal to customers looking for a more personalized Flex experience. As Flex Marketing Manager Kate Pearce explains:

“As we look at the reasons people have been buying Flex, there are some very consistent themes running through the research and the main one is style. Flex customers are attracted to the vehicle as one that reflects their personality and allows them to stand out from the crowd. With the Flex Titanium, we are responding to our customers with a vehicle that reflects the unique positioning of Flex in the marketplace.”

Flex Titanium is based off the Limited series but with significant exterior and interior detailing as well as new features. Titanium will feature four exterior color choices: Red Candy, White Platinum, Tuxedo Black and Ingot Silver. All are mated to a new Tuxedo Black two-tone roof as well as blackout treatment for headlamps and taillamps. The unique black chrome finish grille with “Flex” badging on the leading edge of the hood is a cue that comes directly from some of the SEMA Flex models shown at the 2008 and 2009 Specialty Equipment Market Association shows in Las Vegas.

via FORD FLEX ADDS A STYLISH NEW TITANIUM MODEL TO LINEUP | Ford Motor Company Newsroom.

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