CREATE A CUSTOM BILLBOARD ON WHEELS WITH NEW FORD TRANSIT CONNECT GRAPHICS
- Ford is launching a new program designed to help business owners customize the graphic wrap on their Ford Transit Connects; vehicle owners can design and order their graphics at www.fordtransitconnectgraphics.com
- The Web site is designed to accommodate a variety of designs and budgets
- The Ford Transit Connect – 2010 North American Truck of the Year – is a fresh choice for small business owners, offering low operating and ownership costs, a fuel-efficient 2.0-liter engine, ample cargo space and generous payload capacity
DEARBORN, Mich., April 5, 2010 – Ford is taking the “wraps” off an innovative new program designed to help business owners customize the vinyl graphics on their Ford Transit Connects.
Since its launch last summer, the Transit Connect has been praised by business owners who describe the attention-getting vehicle as a virtual “billboard on wheels.” Now Ford is offering current and future commercial customers an online program at www.fordtransitconnectgraphics.com that they can use to create their own custom graphic “wraps” using an online library of shapes, lettering and colors that can be manipulated in a number of ways. They also can upload their own images to the site and incorporate them into the design.
“There may be no bigger investment a business owner makes than a first impression,” said Len Deluca, director, Ford Commercial Vehicles. “This Web site provides a great way for a business owner to try out a ‘look’ before making that investment.” Designed to accommodate a variety of designs and budgets, the Web site offers nine different graphic sizes – all made of vinyl and installed by the customer’s dealer or a specially trained installation company obtained through the dealer. Cost ranges from approximately $100 for a small panel logo to $3,500 for a full vehicle wrap.
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